Intel
IXR Internal Brand Identity

Project Overview

Let’s start easy: you know Intel. Within Intel is a super-secretive group whose job is to dream up new, magical devices that delight or imagine exciting, new interactions with the ever growing amounts data around us. Trust us, they’re badasses. And yes their job is fun. However, what they do is more than classified, it’s confusing and is defined by a process that lacks process. This group turned to Incubate to help put a face on the Interactions and Experience Research lab (IXR) and to create beauty, order and sense out of seemingly nonsense. Specifically, various positioning work, collateral and digital materials were all developed for use within the company.

Services

Art Direction
Design
Production

LOGO

Logo for Intels IXR group
Logos for Intel's IXR group

BRAND GUIDELINES & USAGE

Brand guidelines for Intel's IXR group
Powerpoint template design for Intel's IXR group made by Incubate Design

Presentation Slides

IXR brand video storyboard created by Incubate Design for Intel

Manifesto Video Storyboard

POSTER DESIGN

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