Incubate teamed up with EVmatch, a nationwide network for sharing and renting private and commercial EV charging stations, overhaul the existing sales, marketing, and e-commerce efforts of the EVmatch website. This collaboration aimed to redesign, develop, and migrate the website to a new platform, aligning with EVmatch’s internal focus on updating their mobile EVmatch Charging Application.
Our web design goals focused on enhancing, clarifying and simplifying the user experience, creating clearly defined CTAs and restructuring the content to direct clients towards relevant EVmatch solutions and product offerings. To achieve these design goals, we redesigned the user interface, restructured content to improve user flow and responsive design techniques, and we consolidated and integrated various third-party services to ensure a cohesive and consistent brand experience. Incubate also integrated Google Analytics 4 and custom tracking events to facilitate metrics and tracking of integrated marketing campaigns and website visits.
The website was designed and developed within the WordPress Content Management System, enabling the Marketing Team at EVmatch to manage day-to-day content directly without the need for design or developer assistance.
Start renting your EV charger with EVmatch Today.
https://evmatch.com
Services
Content Strategy
Creative Direction
UX / UI Design
Art Direction
Illustration
Website Development
Wordpress
SEO Setup
Content Production
HOMEPAGE
INTEGRATED SHOPIFY E-COMMERCE
The Shopify store front and products were integrated directly into the WordPress site,
providing a seemless brand experience.
INTEGRATED HUBSPOT FORM
DESIGN GUIDE
